andCulture is a creative catalyst. We help startups and upstarts create breakthroughs in medium, message and culture.

"Startups and upstarts" is more than a cute turn of phrase. It's meant to capture the spirit of people—both clients and others with whom we aspire to work—who are not satisfied with the status quo. They boldly challenge assumptions, take calculated risks and push hard for ideas they believe in. Some are well-funded entrepreneurs and others operate as factions within big corporate brands.

We, and they, are looking to make a monumental shift to better align with customers, markets and opportunities. We strive to help them make quantum leaps, whether at the organizational level, in their business model, for a service offering or within a product design. We've worked with these people and the outcomes have been rewarding all around.

How We Do It

For more than 13 years, we have been in constant pursuit of the cutting edge in design, user experience and functionality. We've built a company committed to making the creative and development processes as valuable as the deliverables. We've also been preaching the virtues of alignment, relevancy and authenticity and we're excited to see more momentum around this mantra. More companies now see that their customer culture matters—a lot.

Developing strategies to reach deep into a culture requires a broad knowledge base and diverse skill sets, along with a lifestyle of learning and a craving for new experiences. You have to be part participant and part observer to keep pace with a landscape changing as quickly as the tastes of the cultures that comprise it and the technologies that deliver it.

andCulture's ability to break through is fueled by the energy generated by a wide range of clashing perspectives. With a team of technologists, anthropologists, designers, strategists, programmers and writers (and some interesting outliers), we believe our unique DNA is the catalyst for breakout thinking and results.

Consultancies

So exactly what do we do? Since andCulture isn’t neatly categorized as a graphic design firm or ad agency or software shop, we created what we call consultancies for each core area of expertise. These groups are comprised entirely of andCulture employees, but they sometimes run projects that don't involve anyone outside their teams. It's all andCulture, with a "special forces" approach.

Alpha

We use a human-centered design approach to solve complex problems.

Alpha engagements deploy a multidisciplinary team to research, design, build and deploy solutions for companies and institutions of all sizes. In all cases, our work is intended to catalyze innovation—to find or create new or improved digital, cultural and physical interactions between clients, products and ecosystems. Alpha services are delivered with agile methodologies.

Code+Fury

If you don’t think of technology as an art form, Code+Fury will change your mind.

This team specializes in elegant, creative technological solutions for web and mobile environments. We understand and anticipate the psychology of users, solving difficult and complex problems through intuitively designed software and user interfaces. Our favorite platforms for delivering solutions are Ruby on Rails, Javascript, Microsoft.NET, iOS and Android. To get a better idea of Code+Fury's capabilities, read the Ahold USA case study.

Designshare

Our interactive-savvy marketing communications studio-for-hire with an innovative, affordable model.

Shareholders choose their subscription level — half share, full share or share-and-a-half — and receive a set amount of committed design, content and front-end resources on demand. Designshare clients get more done for less, month after month. For more information on this program, please email designshare@andculture.com or call Dori Pitzner at 203-912-1001.